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Telemarketing New Zealand – An Example of Telemarketing Gone
Awry
Early reports about telemarketing in New Zealand is an example
of the reason so many people are reluctant to give money only on the
say-so of a telemarketing company. According to reports, a
telemarketing company in New Zealand solicited money from people across
that country, claiming to represent area civics clubs and
organizations. The end result, according to newspaper accounts of the
incident, was that the charities that should have gotten the money
received only a small percent of the money donated.
According to reports, the New Zealand telemarketing company gave a
twenty-percent incentive to employees who convinced businesses and
individuals to donate. That means that each time a telemarketer got a
pledge of one hundred dollars, the telemarketer got twenty dollars to
keep. The telemarketing company itself got another twenty percent and
with other charges and fees, only a fraction of the money ever made it
to the hands of the charities it had reportedly been collected for.
It would be wonderful if this had been the only reported case of abuse
of the telemarketing system ever, but it is not. Telemarketing New
Zealand is only one example of what can happen when a private business
decides to take the system into its own hands with the only goal being
a profit.
Cases like this are the reason some people only give to selected
charities. Usually, the donor has carefully researched potential
charities and are looking not only for those with a high degree of
credibility and good works, but also for those that do not spend an
inordinate amount of money on overhead, such as fundraisers.
Finding a worthy charity is seldom difficult. There are dozens. Making
sure the telemarketing company currently soliciting your funds are not
involved in the same practices as the telemarketing in New Zealand is
probably every bit as important as supporting a worthy
organization.
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Danny Andrews column: A visit with Pakistani Ben 12-04-2005 I got one of those telemarketing calls the other night from a credit card company. Apparently, they had phoned a day or two before when I wasn´t at home and told my wife it was a “courtesy call.”
